Turkish tea serves up Macedonian investment possibilities
Michael Chen
Senior Web Developer
Turkey aims to invest in sales of its traditional drink and national brand, the Turkish tea, in Macedonia. If the brand succeeds on the Macedonian market, the product should find its way to the markets of the neighbouring countries.
Chajkur, the largest producer of tea in Turkey, launched its national drink in several Macedonian cities. The promotional campaign, Friendly Greeting for Friendly Macedonia, offered sample tasting and production presentations.
Chajkur, among the five biggest producers of tea in the world, will arrive on the Macedonian market offering its own Turkish-made products, for which they are already seeking partners in Macedonia.
"The main goal was to present the Turkish tea in Macedonia, because we found out that [the product] is not known here enough, and is hard to find. We want Macedonians to get used to it, discover the advantages of tea, and later make some investments”.
Source:setimes.com/cocoon/setimes/xhtml/en_GB/features/setimes/features/2012/10/09/feature-05
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